MSO: Multiple Screen Orchestration

Enhancing TV viewing with second screen content: determining when and how to present supplementary information.

Project summary

Television programs are increasingly consumed in parallel with other media, with viewers often using mobile phones and tablets while watching. These second screen devices offer an opportunity to deliver extra content that supplements and enhances the main TV programme. There is, however, the risk of distracting from the main content and thereby worsening the experience. This research aims to understand how people allocate their attention while watching TV, so that we can determine when second screen content should and should not be presented.

Further information

Full scientific details: http://www.cs.manchester.ac.uk/our-research/groups/interaction-analysis-and-modelling/areas-and-projects/mso
Code repository: https://bitbucket.org/IAMLab/
Data repository: http://iam-data.cs.manchester.ac.uk/investigations
Technical reports: http://iam-data.cs.manchester.ac.uk/investigations
Funded by: Funded by the University of Manchester Knowledge Transfer Account under the Concept and Feasibility Study Scheme.

This project is in progress

Expanded details

Multiple Screen Orchestration

The BBC is moving towards providing programme content simultaneously across two or more displays. The primary vehicle for a programme may still be a television (or its online equivalent), but complementary, updating information will be available via a mobile, laptop or tablet. A wildlife documentary, for example, may be accompanied by details of the animal currently onscreen, or may offer insight into how the scene was filmed.

The Web Ergonomics Lab (WEL) is working in partnership with the BBC to determine how to orchestrate and update programme information across multiple displays. The MSO pilot study is examining whether models predicting how people view content developed in the SASWAT project, can be modified to apply to situations with multiple screens.

The Multiple Screen Orchestration (MSO) project is funded by the University of Manchester Knowledge Transfer Account under the Concept and Feasibility Study Scheme.

Completion information

Final report summary:

This project is still in progress.

Completion date:
Final report: Pending

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